The Market Strategist Blog
Growth-Driven Market Research Analysis, Insights, and Trends
In 2020, how will you “sharpen the saw” to be a better leader? There are two plans: On a Wing and a Prayer Systematic, Meaningful, and Accountable Peer Advisory “On a Wing and a Prayer,” may be an inspirational topic…
Culture Fit is Vitally Important to a Newly-Hired Leader’s Success As a premier expert in senior executive team building, Cathy Higgins of C.A. Higgins & Associates has always driven home the importance of culture fit for a senior leader joining…
The 2019 Los Angeles Vistage Executive Summit at JW Marriott Live in DTLA drew hundreds of local executives with a shared commitment to accelerate the growth of their organizations and strengthen their leadership. The packed agenda included these headliner topics:…
In the past six months, I’ve encountered destructive perfectionistic statements multiple times. These sentiments come from CEOs, Vice Presidents and Presidents of corporations responsible for P&Ls ranging $5 million in revenue to $600 million. Perfectionism is fairly common, estimated at…
Changes in LA Real Estate: Suburbs Seen as Sub-Optimal, While Renters Pay for Capital Improvements Owning a home with enough space for the household to live comfortably (e.g., each with their own bedroom), in a neighborhood that’s safe and clean…
Trends Include Accelerating Premiumization, Continued Asset Sharing and Ratings Inflation At a July panel hosted by the Wharton Club of Southern California, moderator Angus Logan of Microsoft asked the audience to stand. Attendees were asked to sit down if they…
M&M’s Caramel Wins New Product Pacesetter Award, a CPG Success Story Years in the Making In 2016, Mars M&M’s brand bet big on caramel, with a $100M investment in new manufacturing technology that allowed it to fill M&M’s with an…
From Forcing Out Non-Compliant Team Members to Quitting En Masse, Millennials Place Extreme Cultural Significance on Work Clothing Two recent case examples from firms in Southern California show opposite ends of the spectrum in how Millennial and other younger employees…
From Our Community Spaces to Our Self-Image, Instagram is Taking a Toll Instagram is a photographer’s social media paradise, full of beautiful, evocative and artistic imagery. But, with one billion active global users (only 12 million of them within the…
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