Insight to Action examines market trends and emerging demand when developing go to market strategy, innovation strategy, growth strategy or segmentation. Examples of the questions we explore with your team are:
- How are multi-year market trends, e.g., shift to online purchasing, impacting the business?
- For B2B, what demand and unmet needs can be found with the customer’s customers?
- What new demand segments are emerging and how fast are they emerging
Data Science and Data Visualization Are Bringing Tech to Sports, From High School to the Pros Research shows that sports rank as the #1 interest in online and offline viewing for fathers, and fairly high for mothers. Non-parents also show…
Plus the Appeal and Challenges of Recognized Opportunity Zones On January 22, 2019, the Los Angeles Business Journal held a half-day 2019 Economic Forecast & Trends Summit, introduced by Anna Magazanyan, Publisher and CEO. The summit included three panels: Federal…
Will Corent Disrupt the Industry and Become the ‘Intel Inside’ of SaaS? Software as a Service (SaaS) or “business software applications that are delivered via the cloud” is exploding in growth and popularity, with more and more companies converting to…
Torrance is a large employment hub and home for many businesses in South Bay, Los Angeles. With a working daytime population of a quarter of a million workers, Torrance defies easy characterization other than as a good place for business….
70% of Americans Order Food Online at Least Once a Year. How is the Restaurant Industry Adapting? I recently had the chance to catch up with Mike Jacobs, former COO of Ordermark, to learn about the trends he’s seeing in…
Of CubeSats, Large Scale Gravity Lens, Space Gloves and More At a presentation given to the MIT Club of Southern California at The Aerospace Corporation, CEO Steve Isakowitz shared what we can expect for the future of space. As a…
This Small City Sees Big Opportunity in eCommerce, Bio Science, Digital and Creative Media, and World Leadership in Aerospace Innovation In 2016, I relocated to El Segundo, attracted to its small-town feel, great location and business-friendly stance. El Segundo has…
Market Research Strategy Services with Impactful, Real-World Results
Insight to Action is a full-service market research strategy firm that values its partnerships with global brands and corporations. We focus on uncovering valuable growth opportunities to powerfully transform your brands and positioning, producing substantial, measurable results that quickly contribute to your bottom line.