Every organization knows that business growth is essential to success—and that growth begins with marketplace insights. To produce significant insights, you’ll need a game-changing strategy for growth. Through market analysis, customer and prospect segmentation, new product and service demand discovery, and competitive differentiation, our team identifies Strategic Growth Opportunity Areas (SGOAs) and builds out actionable market-driven strategies that:
- Produce a pathway to expansion in current markets, as well as new target possibilities
- Encourage lasting customer relationships, engagement, and experience
- Drive usage, and ultimately profitability, for your products and brand
How to Reach the 86% of Customers Looking for Your Local Business Entrepreneurs looking for growth strategy in marketing their small business should never underestimate the power of Google for lead generation and customer acquisition. Businesses that serve a set…
In 2020-21, Golf and Pickleball Attracted New Players… But Can They Keep Them? These growth strategy examples in sports show the power of superfans for both a sleepy standby (like golf) or a brand-new category (like pickleball). But the question…
A $2 Billion Company Builds Beyond Boots No one who visits a store like Bed Bath and Beyond in 2022 can miss the effects of this new growth strategy example from UGG. UGG blankets, pillows, and even baskets are readily…
What Magic Potion is Causing This Levitating Growth in Popularity? In 2022, an impressive 78% of Americans plan to celebrate Halloween. Our Halloween growth strategy examples reveal the increasing popularity of nearly every aspect of Halloween (with one notable exception…
The Wildly Popular Social Network that Even the US Government Can’t Shut Down As a growth strategy in marketing example, TikTok shows the strength that popularity can bring. Over one billion monthly active users make this the sixth-largest social platform—and…
For the Video Game Industry, the Hottest Growth Demographic is Women Ages 50-64 The growth strategy template for video games is set for radical shifts. Although it may be unsurprising that the Covid-19 Pandemic helped the video game industry achieve…
Pandemic to Possibilities: a History of the Restaurant Scene from 2019 to Now In the last few years, growth strategy in marketing independent restaurants has been a roller coaster ride of complexities, swift changes and even dangers. Restaurant groups and…
Growth Through New Products, Product Extensions & Limited Time Offers The iconic products of Hostess are part of the American cultural landscape and offer some tasty growth strategy examples. The brand has appeared in movies (Ghostbusters, Die Hard, Zombieland), songs…
How to Find the Right Approach for Your Organization Like many people, you may be searching for a growth strategy template, a positioning strategy template, or a competitor analysis template. In the past year, there were over 19.2 million searches that…
Get Growing with Examples from TikTok, Amazon & Tesla Growth strategy examples serve to educate and inspire companies to strive for excellence in their industries. While there are many approaches to growth strategy, we’re focusing on these five: Customer-Focused Strength-Based…
Market Research Strategy Services with Impactful, Real-World Results
Insight to Action is a full-service market research strategy firm that values its partnerships with global brands and corporations. We focus on uncovering valuable growth opportunities to powerfully transform your brands and positioning, producing substantial, measurable results that quickly contribute to your bottom line.