Cathy Thomas is a proven strategic growth and innovation marketing consultant, with a 40+ year track record, who knows how to build and grow enduring businesses. She has Produce-specific expertise (Campbell’s, Del Monte) plus experience in Food, Pharma, HBC, Financial Services, non-profit and small business/start-up companies
- Hands-on, results-driven line marketing experience… been there in the trenches
- Development mentality and skills: strong Growth orientation, an “Asset Creator”
- “Get the right stuff done” focus and extensive marketing/branding/managerial skills and capabilities (goal/priority setting, demand driven insights)
- Manage, leads well: up/down/across an organization, collaborative, strong people chemistry
- 50,000 feet perspective balanced with real world solutions
- Passion for Excellence – achievement oriented, drive to exceed expectations
Relevant Examples:
- Developed 3-5 Year Strategic Growth Plan for Campbell’s Seeds Business (Tomatoes)
- Guided Del Monte Tomato, Fruit Teams through Strategic Planning Process, Document Prep
- Led Senior Management team at Pepperidge Farm through development process to identify six new strategic platforms for expansion into adjacent Healthy Snacking category
- Identified common ground positioning for a functional food in Asia
Education:
Colgate University BA, Columbia Graduate School of Business MBA
