The Marketing to Gen Z
July 18, 2017 | NYC
PANEL: FOOD & GEN Z — CHANGES ARE ON THE MENU!
A lively discussion on a popular topic, food! Moderator, Michal Clements gathered some award-winning innovators managing food service at colleges and universities nationwide. They are leaders in the category, on the front lines daily, witnessing Gen Z’s impact on food choices, dining preferences, and even social conversations about food on their campuses. For them, Gen Z is not a theoretical customer of the future, Gen Z is here. They are a generational game-changing force, lining up for breakfast, lunch and dinner… now. The up-close and personal, day-to-day Gen Z insights these seasoned executives shared opened a whole new perspective on a generation of eaters, who might like an order of “African peanut sweet potato soup” with a clean White Board on the side!
Managing Principal Insight to Action, LLC
Associate Director of Housing for Dining Services
University of Illinois at Urbana-Champaign
Executive Director, Auxiliary Enterprises,
University of Massachusetts Amherst